Ingressive For Good has partnered with Meta to offer 1500 African youths free social media marketing education. A 2022 LinkedIn report highlighted that social media managers are the third most in-demand marketing positions with significant year-on-year career growth. This program will introduce participants to digital marketing and all major social media platforms. The curriculum covers the following aspects:
- How to create engaging content and manage content calendars
- The basics of social media advertising
- How to evaluate the success of your social media posts
- How to measure and optimize social media marketing campaigns.