What you've to do is make a content on the bicycle for bicycle users.You can write an article based on your experience from bicycle riding. It could be an experience from your childhood or an experience you faced recently.You can review your favorite bicycles (with some nice images or videos)Somedays ago you traveled a nice trail. Why not sending us some of the images of that travel that tell a story?You’re an awesome video editor. Your friends praise you a lot of your videos. Make a video on how to adjust the bicycle saddles (just an example).
There are hundreds of ways like these you can create content on bicycles.
You will inform people (through your content) that how nice the bicycle is as a medium of transportation. The student who can do this very well will be awarded our $1000 scholarship.